Alfa Future People proved itself another huge attraction on the Russian outdoor festival calendar with circa 50k people descending across 6 stages. We welcomed a host of electronica’s top names in association with Alfa Bank, Miller Beer, Tundra Vodka and Burn Energy Drink.
Blog
Our past, present and future music x brand x artist news
Jager Music awards 2018
Ho99o9 joined us for their much anticipated Russian debut show in Moscow recently for the annual Jager Music Awards. The awards in associated with Jagermeister, celebrates the best in independent Russian artists.
Ebony Bones x Gorky Park
Recently cited by Vogue Magazine as "The Most Exciting Phenomena In The Pop World", artist Ebony Bones joined us for the 90th anniversary of Russia's iconic Gorky Park. A unique gig by all accounts.
Hyundai Genesis G70 launch x Moscow
Korean car giant Hyundai launched their brand new Genesis G70 in Moscow this month. In association with Stereotactic, we welcomed Ace Hood and local Russian stars Tesla Boy to complete a great brand/product activation.
Looking back at Alfa Future People
During the Summer of 2017 and over various stages alongside Alfa Bank, Bacardi and Miller Beer, we welcomed a range of international acts to the two day Russian mega festival Alfa Future People. Artists like Atrak, Moodymann, Denzel Curry, Jungle (DJ set), Dubfire, Fritz kalkbrenner, Tiga, Miss Kitten, The Hacker etc. who despite freak weather, jetted in for the weekend and helped the festival welcome a capacity 55,000 person crowd from Russia and beyond!
Moodymann x Olmeca
After much anticipation for his first show in the Russian capital for some time, Moodymann dropped another legendary set and a taste of what the Detroit legend is famous for back home and around the world. Cutting up an eclectic selection of genre's and tempos with a nod to the electronic Detroit sound he made famous, his set was one of the party high-lights for Moscow's dancers this year. Support came from UK producer Lil Silva.
Novelist X Jagermusic Awards
Mobo award winner, collaborations with Skepta, Jamie xx etc and Mixmag cover-star Novelist took to the stage for his premiere Russian show at the Jagermusic Awards recently in Moscow. Needless to say the packed out venue gave the UK Grime star a huge reaction.
Skepta x S7 Airlines
Arriving hot on the heels of his critically acclaimed Mercury music prize-winning "Konnichiwa" LP, Grime superstar Skepta rocked his debut headline festival slot for S7 Airlines at Afisha Picnic in 2016 (Moscow's largest out-door) to a capacity crowd and a ton of energy.
Earl Sweatshirt & Just Blaze x Tuborg Green Jam!
Earl Sweatshirt (Odd Future) with support from beat maker extraordinaire Just Blaze made their premiere Russian appearances along side the freshest local talent to rock Moscow this past mid August for the first Tuborg Green Jams Festival! Check the shots below and yes thats right...a skatepark was built specially for the show inside the venue!
Jameson Irish Whiskey X Theophilius London X Motor City Drum Ensemble
Theophilius London, Motor City Drum Ensemble and the best local acts help the Jameson Irish Whiskey flow in Moscow.
Maya Jane Coles in Moscow
Late last year we were joined by the well respected dj/producer and one of the first ladies of electronica, Maya Jane Coles who rocked the crowd at revered hot spot Troyka Multispace's annual birthday bash.
#TBT - Ariel Pink x Jagermeister Indie Awards
The 4AD records star Ariel Pink joined us and Jagermeister at the annual indie awards in central Moscow held this past November 19th. Joined by his full band, Ariel headlined the night with his signature Californian Lo-fi psychedelic pop and ran threw material from his latest album Pom Pom as well as classics from his back catalog.
Charli XCX & Hennessy
Shortly before taking the world by storm, Charli XCX joined us along with Hennessy for a one-off partnership in Moscow.
Justice X miller - on the brink of Audio, Video, Disco
One of the world’s most anticipated electronic acts of the last decade, French duo Justice blew the roof off a down-town Moscow warehouse as they joined us for a surprise partnership with Miller Beer. Shortly afterwards their second album "Audio, Video, Disco" resulted in a massive worldwide stadium tour.
#TBT - When Matthew Herbert dropped by St petersburg for olmeca tequila
The legendary electronic composer, dj and band leader Matthew Herbert joined us during the Summer in association with Olmeca Tequila and Stereotactic for the Rise & Shine party at Beatnik St Petersburg. Local medias such as Look At Me and Sobaka took the oppurtunity to interview Herbert on aspects such as technology and his extensive career.
action bronson rocks the block in moscow
Action Bronson came to visit us in Moscow in association with the always wonderful Stereotactic and Jameson Irish Whiskey for what was arguable one of the biggest nights of the 2015!
Jameson x Kavinsky x St Patricks party
Busy P brings the sound of his Ed Banger Records to Moscow
Ed Banger main man and one time manager of Daft Punk, Pedro Winter a.k.a Busy P blew the roof off of Moscow's much loved Solyanka venue for us earlier last year in association with Miller Beer. Presenting his own art-work for the show via French graphic designer Jean André, the capacity crowd were given a taste of France's premiere underground flavours with fellow label mate Boston Bun on warm-up duties
François K rings in 2015 for Moscow with a rare disco tinged set
The Legendary dj/producer/remixer, François K came all the way from New York City to us for a one-off special disco tinged set at iconic central Moscow venue, DS BAR. Guests at the intimate venue were treated to a high-end selection from the house music forefather who's biography is testament as to why he was inducted to the Dance Music Hall of Fame in 2005.
When Crystal Fighters & Breakbot brought the start of the Summer Vibes to Moscow
Every now and then we'll take a stroll down memory lane to visit past collaborations. Just on the cusp of 2014's long Moscow summer nights, Crystal Fighters in association with Jameson, joined Stereotactic and us and for an original block party style show. Adding to the sound-track for the night was also French favourite BreakBot (Ed Banger records).